this is a mkt campaign stuff
This skill creates strategic, conversion-focused email marketing campaigns from concept to execution-ready copy. It applies proven direct response principles, behavioral psychology, and data-driven personalization frameworks used by top-performing marketing teams. You get complete email assets including subject lines, preheaders, body copy, and CTAs—all optimized for your specific audience segment and campaign goals.
- Launching a new product or feature and need announcement emails that drive adoption - Building a nurture sequence to convert leads through the funnel - Re-engaging subscribers who haven't opened emails in 30+ days - Creating a welcome series for new subscribers or customers - Running a promotional campaign (flash sale, seasonal offer, limited-time deal) - Designing upsell/cross-sell campaigns for existing customers - Communicating company news, updates, or thought leadership
- Transactional emails that require system integration (use your ESP's templating) - Cold email outreach to purchased lists (this violates best practices and regulations) - Highly regulated industries requiring legal review (finance, healthcare disclaimers) - One-off internal communications - SMS or push notification campaigns (different format requirements)
- Email body copy optimized for 150-300 words (mobile-first reading patterns) - Subject lines capped at 50 characters for mobile preview optimization - Preheaders between 40-100 characters to complement subject line - Single primary CTA per email (secondary CTAs only when strategically necessary) - All copy must pass spam filter checks (no excessive caps, spam trigger words) - GDPR/CAN-SPAM compliant language and unsubscribe acknowledgment
$30.00
One-time purchase